Before creating my own magazine advert for my music video I decided to carry out some research and investigate what I need to think about when creating my own. In particular I looked at the font of the title, the colours, the picture and most importantly the type of audience the magazine was intending to attract. When looking in detail to the magazines I was surprised by images and picture used for the 'rock' genre. Although the rock genre contrasts to the mainstream pop genre, I found it extremely useful to get a better insight into the type of factors I need to think about.
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Over the weekend Lauren and I had another filming session. We quickly encountered many problems, the most significant being the lighting and reflection in the windows, which would be seen on camera. As a result we began taking our shots against a wall, where we filmed out actor singing the lyrics which we will later lip-sync. We also took multiple shots of our actor performing various dance moves which we can later edit. Although we were able to get some shots, in many we found the lighting was not quite right making the quality of the recording look slightly grainy and therefore not as good quality as we would have hoped. After selecting some of out clips we moved onto the first stage of editing. We quickly incorporated techniques we had hoped so including reversing the clip, slow motion and overlaying. This is the first rough cut of our music video.
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