Costume Inspiration

Our Performer:

We began to research costumes and outfits for our performers to wear in our music video. surprisingly we found this more difficult than expected as most performes were dressed provocatively. especially Rihanna and Beyonce who we have taken most of our inspiration from. When we come to filming our own music video, we have decided our performer will be dressed in fashionable, attractive clothing, but in a way that does not objectify or sexualise her. However, we did find a few outfits that we would like to recreate in our own video.

After watching the music videos (above) we have found several ideas for costumes that we would like to use in our video:

For the dancing aspect our music video we would like our performer to be dressed in a leotard, similarly to Beyonce, however we would prefer it to be white.
For our water scene. we would like our performer to be dressed in a 'flowy' dress like Beyonce was as it creates a more dramatic effect in slow-motion.
After re-watching Rihanna's video for 'What Now', Lauren and I decided we would like our performer to be dressed in pastel colours and simple outfits (e.g. white) to contrast the tone of despair which is used throughout the video.
Lastly, we watched Selena Gomez's video for "What the heart wants". We were inspired by the simple but visually attractive outfit including the earrings and hairstyle.

Comments

Magazine Advert options

Lauren and I created 2 different magazine adverts as part of our preliminary task. We used the online website 'canva'. This website was really useful as it allowed us to choose from a range of different templates, which we could then edit and adapt to create something in keeping with out music video. We created two to give us options and a larger range of choice. However after receiving audience feed back we were told one was too plain and simple and the other ones writing almost ruined the image. Therefore we will try and create another with similar ideas however also take on board our audience feedback.

9 Frame Analysis

1. Beyonce - Countdown The first shot in our 9-frame analysis of Beyoncé’s’ Countdown is a close up shot of Beyoncé singing. We would like to incorporate many close-up shots into our music video as it gives a personal and emotional element and as our song choice is emotional and powerful – close up shots would be perfect. The second shot is a mid-shot featuring a green screen with black and white stripes. In our music video, we will be using a green screen to add various backgrounds to our music video. A mid shot will be very useful in our video as our performers will be dancing and singing and a mid-shot will be able to show our performer fully. The third shot in our 9-frame analysis is a split screen with Beyoncé singing / dancing in every section. This shot is very busy and Grace and I wanted to do something similar around the chorus of our music video when the song is more upbeat rather than an emotional part. The fourth shot is again, another collage....

Evaluation 1- In what ways does your media product use, develop or challenge forms and conventions of real media products?

Below is the script: At A2, the music video brief meant that our research of real media texts had to be much more extensive and on a larger scale. My group and I watched a huge range of films from the dance genre, especially Sia’s, ‘Chandelier’, but most significantly many Beyoncé’s music videos, including ‘Halo’ and ‘What now’. However, watching so many music videos from this genre, led me to notice the difference between narrative and performance. This led us to do a considerably larger amount of research- looking into different types of music videos to identify typical media conventions, which is much less genre defined as A2. Therefore, like ‘What now’, our music video had a combination of both performance and narrative, which put a distinctly contemporary spin on our music video. However, our researched was not just limited to one genre, like it was at AS. Watching other music video’s like Miley Cyrus’ ‘Malibu’ and Goyte’s ‘Somebody that I used to know’, we d...

Grace's A2 Media

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