Skip to main content

9 Frame Analysis

1. Beyonce - Countdown


The first shot in our 9-frame analysis of Beyoncé’s’ Countdown is a close up shot of Beyoncé singing. We would like to incorporate many close-up shots into our music video as it gives a personal and emotional element and as our song choice is emotional and powerful – close up shots would be perfect. 

The second shot is a mid-shot featuring a green screen with black and white stripes. In our music video, we will be using a green screen to add various backgrounds to our music video. A mid shot will be very useful in our video as our performers will be dancing and singing and a mid-shot will be able to show our performer fully. 

The third shot in our 9-frame analysis is a split screen with Beyoncé singing / dancing in every section. This shot is very busy and Grace and I wanted to do something similar around the chorus of our music video when the song is more upbeat rather than an emotional part.

The fourth shot is again, another collage. This shot is very cool as it splits the screen several time and Beyoncé is doing the same dance in every section. This is something that Grace and I definitely want to do as we thought it would be a great editing technique to incorporate into our video.

In the fifth shot, again the screen has been split 4 times and Beyoncé is wearing different clothes in each section of different colours but doing the same dance. Grace and I agreed that this is a very cool shot but we didn’t think the bright colours would work for our video as it is more emotional than upbeat. 

The sixth shot is a close-up shot of Beyoncé and as she is singing the background and her clothing is changing to the same colour (orange) whilst she is wearing a ‘stripy’ hat which stays the same. As Beyoncé’s clothing is changing in this shot, so does her eyeshadow which makes this shot very creative.

In the seventh shot of Beyoncé’s music video the screen again, is split into two with Beyonce wearing the same outfit in each section but doing different dance moves. We will probably incourperate a shot very similar to this in our music video as it will add some variation in our shots. 

The eigth shot in Beyonces video for countdown is a high angle shot of the camera looking down on dancers. We will definitely use a shot similar to this as we are hoping to use a lot of dancing in our video as it will add the emotional side to the song.

The final shot in our 9 frame analysis is another split screen. In each section of this split screen there are different things going on e.g. dancing, eye movement and beyonce herself dancing. This shot is very busy and we will probably not use a similar shot as it is too busy for our video. 


2. Dua Lipa - New Rules 




In the first shot of our 9-frame analysis it is a title scene, which the title and artist of the song lit up with a city background. The title scene has a faded filter applied which makes it look more ‘retro’. This could be an idea for the title scene of our music video but Grace and I have currently not thought much about it. 

The second and third shot of the music video, again have a faded filter applied which again gives the impression of a ‘retro’ vibe. In the shot, bright lights are used to make it appear pretty and highlight features e.g. the palm trees. As this is filmed in a city, Grace and I will not be able to replicate this as we do not have the surroundings but if we wanted to use this feature in our music video, we would make sure we found a location that gives a similar effect.

The fourth shot is a close-up shot of the performers face. During this shot the camera slowly zooms out and she is performing lying down on a bed. We probably would not use a shot similar to this in our music video as our vision is to make our video more emotional and include a lot of close up and mid shots and a lot of dancing. 

The fifth shot is a mid-shot of the performer – Dua Lipa, lying down on a bed and several women on the side of the bed dancing. The shot shows a variety of colours and there is still a ‘faded effect’.

The sixth shot is another mid shot with a variety of performers in the shot. In this shot you have the main performer – Dua Lipa in the centre surrounded by dancers. The dancers are dancing subtly and are sat down. Grace and I probably wouldn’t use a shot like this as our music video is more upbeat and would require more movement. 

The seventh shot is another mid shot, this part of the shot tells a story as she goes to pick up the phone and another performer stops her in time with the lyrics of the song. A narrative is an element that Grace and I could incorporate into our video but have decided to make it more emotive through dancing. 

The eighth shot is another mid shot of a hallway with the main performer slowly walking down it and her dancers coming out of rooms. This shot again is lit up by bright lights and the performers are wearing basic colours, again making it look quite retro.

The ninth shot is an another close up shot of the main performers face getting closer to the camera as she is singing. In the background of this shot you can see her dancer flicking her hair in tune to the song as it gets closer to the chorus. We will probably use a shot similar to this in our music video when our main performer is lip syncing the verses of the song and at an emotional stage have dancers dancing in the background.

Overall, the shots in this music video are quite basic and we are hoping to incorporate more fast paced and a variety of different shots in ours to make it less boring.

Comments

Popular posts from this blog

Evaluation 1- In what ways does your media product use, develop or challenge forms and conventions of real media products?

Below is the script: At A2, the music video brief meant that our research of real media texts had to be much more extensive and on a larger scale. My group and I watched a huge range of films from the dance genre, especially Sia’s, ‘Chandelier’, but most significantly many Beyoncé’s music videos, including ‘Halo’ and ‘What now’. However, watching so many music videos from this genre, led me to notice the difference between narrative and performance. This led us to do a considerably larger amount of research- looking into different types of music videos to identify typical media conventions, which is much less genre defined as A2.   Therefore, like ‘What now’, our music video had a combination of both performance and narrative, which put a distinctly contemporary spin on our music video. However, our researched was not just limited to one genre, like it was at AS. Watching other music video’s like Miley Cyrus’ ‘Malibu’ and Goyte’s ‘Somebody that I used to know’, we d...

Magazine Advert options

Lauren and I created 2 different magazine adverts as part of our preliminary task. We used the online website 'canva'. This website was really useful as it allowed us to choose from a range of different templates, which we could then edit and adapt to create something in keeping with out music video. We created two to give us options and a larger range of choice. However after receiving audience feed back we were told one was too plain and simple and the other ones writing almost ruined the image. Therefore we will try and create another with similar ideas however also take on board our audience feedback.

Mojo Audience

Having read the profile of 'Mojo' magazine profile i was able to see what type of audience they attract. As previously stated they attract an audience 'truly obsessed with music', whether it be 'rock, folk, soul' or 'reggae', but most significantly it 'celebrates quality over popularity'. It can perhaps therefore be assumed that Mojo attracts a more 'indie' or alternative audience rather than a typical mainstream audience.  Looking at the different types of bands and individual musicians, it is clear the magazine attracts an older audience who are more familiar with the type of music, rather than a young teenager interested in mainstream pop. Investigating into the 'Mojo' magazine gave me a better insight into the type of audience I wish to attract when creating my own magazine advert. Due to the song 'what now' being in the pop genre, in turn I would expect to see a mainstream audience- perhaps a teenagers and young ...